WHO ARE WE?

Welcome to BXLENT Management & Marketing, founded by Byron Xerxes Livsey. 

We’re a full service Management & Marketing agency dedicated to empowering women’s sports through comprehensive brand marketing, development, and management services. Whether you’re a high school or college athlete navigating NIL, a professional player in the WNBA or Overseas, or a media personality or content creator covering women’s sports, we’re here to elevate your brand presence at every level.

  The agency operates on five core principles: 

Confidence, Commitment, Passion, Authenticity & Relatability. 

We instill confidence, we go above and beyond for clients, we are passionate about their success, we value authenticity, and we emphasize relatable connections with audiences, fans and brands.

We strive to BXLENT

Once we define your brand’s value, we’ll work directly with professional clients and their marketing teams to create tailored opportunities within their markets. For NIL clients, we’ll partner with their collectives to explore compliant opportunities. Additionally, we’ll engage with local communities and pursue relevant national and local businesses to support their personal and professional goals.

We’ll seek long-lasting brand partnerships that align with your ethics, morals, and values. Through strategic use of social media, meet and greets, kids’ camps, and more, we’ll promote your brand effectively. Leveraging targeted marketing campaigns and partnerships, we’ll maximize your visibility and engagement.

Transparency is key—we believe in open communication for mutual understanding.

We believe that your story is of paramount importance. We prioritize understanding your unique narrative and ensuring that it resonates with YOUR target audience. By placing emphasis on your story, we aim to create an authentic connection between you and your audience, building a strong and lasting brand. 

We not only prioritize your story but also prioritize YOU. Our dedicated team works tirelessly to manage every aspect of your career and brand journey, providing personalized attention and strategic guidance every step of the way.